Home / Maternity Button Bra


Maternity Button Bra


Rated 5.0 out of 5
2 Reviews

Regular price $49.00

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We love Juem bras because they’ve been created with the philosophy that even while breastfeeding, you should still feel comfortable without sacrificing your aesthetic- so you can recognise the same woman you were in lingerie prior to becoming a mother. This beautifully soft, scallop shaped bra by Juem is designed to fit like a normal bra. The refined feminine design gives medium coverage, with a maternity clip at the top of the frame which can be easily unfastened with one hand whilst feeding. There’s adjustable shoulder straps, a wide back for extra support, soft cotton for maximum stretch to allow fluctuation through feeding and room for breast pads.

Just a beautiful, hard working, feel good bra, that you know you deserve. Also comes in Burgundy.

Buy these bras in the size you’re wearing as you head into your last trimester, this will be the similar size to when you’re breastfeeding.


To choose your best fit, follow standard Australian sizing

XS (A-B cup): 6

S (A-C cup): 8

M (B-C cup): 10

L (C-D cup): 12

XL (D-DD cup): 14 


We recommend buying 3-4 maternity bras to last you between washes.  Buying breast pads can help keep them clean for a little longer.

Daily use: absolutely
Life cycle: pregnancy - until the end of breastfeeding, but because it's so beautiful... maybe you'll want to wear it forever.
Functionality: so so comfortable with adjustable straps and a wide back for extra support. You’ll feel like yourself in this bra, which is the whole point.
Eco-aware: made from 90% cotton and 10% elastane and comes in compostable packaging.


Free standard delivery for orders over $150. Need it Stat? Express Shipping $10 metro areas, $15 rural areas.



We have created an edit of only the best products in the baby sphere that we trust, know work and think you need. With this in mind, we offer a 30 Day Trial that comes with a free Refund or Exchange service for unused items, valid for 30 Days after purchase or after your due date. A store credit will be applied for any used items.

Bring it on! Get in touch with our team of editors at hello@thememo.com.au and we'll work to get back to you within two hours (business hours).

average rating 5.0 out of 5
Based on 2 reviews
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Reviewed by Alexandra
Rated 5 out of 5

Cool and comfortable

After being mildly traumatised by the multi-layered, thick, ugly maternity bras in the department stores, I was so so excited (and relieved) to discover juem. Functional (including room for my reusable breast pads) and really beautiful. I would really love them to start doing swimwear!

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Reviewed by Wendy
Rated 5 out of 5


It was just a delight to have found a brand that made beautiful nursing bras. They are so comfortable and soft, and supportive at the same time. The fabric stretched with my fluctuating sized boobs and I still wear them even though I am no longer breastfeeding!

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