The Top 10 Most Popular Baby Registry Gifts

What parents-to-be put on their lists more than anything else.

Every parent is different, every baby a unique snowflake, but there are some things we can all agree on, and usually it's iconic baby gear that does what it says and more. These things are reflecting in the Gift Registries of The Memo customer. Whether you have a sister-in-law giving you the low-down on everything she loved or hated with her kids, or a group chat spitting wisdom or not, this list will let you know exactly what baby gear parents have been recommended or found to be the best. The numbers don't lie, ahead, the top 10 baby items that get added to Gift Registries at The Memo.

10. Lacevo S70 In-Bra Breast Pump

A if-you-know-you-know pick for mums who plan to breastfeed. Wearable breast pumps are the gift of freedom, letting you pump completely hands-free and discreetly, even while moving around. Lacevo S70 In-Bra Breast Pump Set has hospital-grade suction and a lightweight, comfortable fit, it makes expressing easier and less stressful. These are also a big investment, and get a lot of use, so they are an excellent thing to get your gift-givers to help out with. The reason for it's popularity is clear.

###Features:

Hands-free, in-bra design
Hospital-grade suction (up to 300 mmHg)
Lightweight and comfortable for everyday use
Rechargeable with USB-C cable
Quiet motor for discreet pumping
Easy to assemble, use and clean

SHOP NOW

9. Baby Grooming Brush & Comb Trio Set

This beautifully presented set will last you many years as your baby grows. This keepsake set includes a Goats Hair Brush, which is super gentle and perfect for aiding with cradle cap, stimulating the natural oils in your baby’s scalp. As your baby grows you can use the Massage Brush for thicker hair and also to detangle. Finally, the Soft Tip Comb has no sharp edges and can help style hair as it lengthens and curls.

Features:

Includes two brushes and one comb
Suitable for newborns to five years old
Made with eco friendly beechwood

SHOP NOW

8. Leander Matty Change Mat

Our absolute #1 change mat and with good reason. This portable changing mat from Leander lets you create a changing station where it suits you best. You can put Matty on a flat surface like the top of a dresser, a table or the laundry bench and the non-slip base will keep it safely in place. The mat is also 100% waterproof (aka total lifesaver) so no spillages will leak into it.

Features:

Made from PUR (polyurethane foam)
100% waterproof
Easy to clean
Soft touch
Non-slip base

SHOP NOW

7. Schnuggle Bath With Plug

Bath time is one of those everyday rituals that becomes so much easier with the right gear, which is why the Schnuggle Bath is such a popular choice for Gift Registries. It gives parents peace of mind with its sturdy design and a much less sore back with the ergonomic shape that supports their neck and back. It makes those first baths less stressful, more comfortable, and way more enjoyable for everyone.

Features:

Suitable for newborns - 6 months old
Soft ergonomic design
Built-in hook for storage
Quick-dry, hygienic and mildew-resistant material

SHOP NOW

6. Bunnie Caddie

Organisation is the name of the game when it comes to babies and nappy changes. The best way to do it is with the Bunnie Caddie - it keeps all the stuff in its right place. Made from premium felt fabric and boasting a sturdy base, this nappy caddy has nine functional pockets and four removable dividers that can be used to support and organise all your changing essentials, think nappies, wipes, creams, muslin cloths and some things to keep your baby distracted and entertained during changing time.

Features:

9 functional pockets and 4 removable dividers
Leather trim
Metal hardware
Two-tone body strap, plus a larger leather pocket with magnetic closure

SHOP NOW

5. Minbie 0-6 Month Baby Bottle Bundle

When new parents put together their registry, feeding essentials are always at the top of the list. The Premium PPSU 0–6 Month Bundle is a go-to because it sets them up from day one, covering those crucial first six months. With bottles, teats and accessories made from high-quality PPSU that are designed to support breastfeeding. They're durable, lightweight and safe, giving parents peace of mind at every feed and making life that little bit easier.

Features:

Complete feeding bundle for newborn to 6 months
Includes bottles, teats and accessories
Made from premium PPSU: lightweight, durable and safe
Easy to clean and built for daily use

SHOP NOW

4. CuboAi Smart Baby Monitor 3 Floor Stand Set

Peace of mind is one of the most valuable gifts you can give a new parent, which is why a smart baby monitor almost always makes the Gift Registry list. The CuboAi Smart Baby Monitor 3 + Floor Stand Set is loved for its advanced safety alerts and crystal-clear video, helping parents feel connected to their baby day and night. With AI features like rollover detection and covered face alerts, it offers reassurance in those early months and beyond.

Features:

AI detection for covered face, rollover and cry alerts
Crystal-clear video with HD night vision
Two-way audio to comfort baby from anywhere
Sleep analytics and event recording
Temperature and humidity monitoring
Comes with a floor stand for flexible placement

SHOP NOW

3. Baina Baby Towelling Set

Baby needs boujie towels, right? For bath time snaps, but also for comfort, reliability and sustainability (if you've got a good set, you only need one, right?). These beautifully soft towels turn an everyday routine into a moment of comfort and luxury. Gentle on delicate newborn skin and quick to dry, they’re the kind of item parents might not splurge on for themselves, but absolutely love receiving.

Features:

Set includes baby towel and matching washcloth
Made from luxuriously soft, absorbent towelling
Gentle on delicate newborn skin
Quick-drying and easy to care for

SHOP NOW

2. Goodnight Moon

It's an oldy but a goodie. Goodnight Moon is definitely odd, and some think a little creepy, but babies and kids adore it, and there's definitely something vintage and cool about it. An essential reading rite of passage, and the perfect long-enough but short book for toddlers at bedtime. Having diverse price ranges on your registry is always a good idea, so it's no wonder it's so popular.

Features:

Board book
Gentle, soothing story perfect for bedtime
Beautiful, high-contrast illustrations to engage little eyes

SHOP NOW

1. Baby Bjorn Bouncer Bliss

A bouncer is a particular essential for any parent that's going to be operating without help regularly or have other children that may need their attention because it gives you a safe place to put your baby down. The Baby Bjorn Bouncer is a longtime icon. No need for batteries, this natural rocker can help your baby develop their motor skills and balance.