The brightest brands all in one feel good place.

Shop from over 200 of the most coveted brands in the baby sphere. Global faves, beautiful exclusives, everyday essentials, cult local heroes, we've curated the best.

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Welcome to The Memo

Your feel good parenting destination to help make big decisions, easy. Here, you can find a quality curation of the best baby brands on the planet and everything a new parent needs to feel good, prepared and supported when raising a child.