Supporting the next generation of mums, DUE is a collection of modern, solution-driven pregnancy, postpartum and feeding aids. It’s time to put you first.

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Finding the Support That's Right for You

Whether you're preparing for birth, settling into feeding, or looking after yourself in those first weeks with your baby, the right aids can help take some of the pressure off. DUE baby products bring together recovery, feeding and pregnancy care in one thoughtful range.

  • Start with where you are now - Whether you’re preparing for your baby’s arrival, recovering after birth or establishing feeding, choosing pregnancy products that match your current stage means you’ll have support when you need it most.
  • Consider what type of support you need - Pregnancy care, postpartum support and feeding products all serve different purposes. Focus on the areas that will make the biggest difference to your daily routine.
  • Pay attention to materials - Gentle fabrics and natural ingredients in pregnancy-safe skincare can make a real difference. Belly oil helps keep skin nourished as it stretches, while butterfly maternity pillows and sleep support pillows provide extra cushioning to help you get much-needed rest.
  • Choose products you'll reach for often - The best additions are the ones that fit naturally into your routine. Belly bands support your growing bump, while women's pants made for mums give you a comfortable option to wear at home or out.

Caring for Your DUE Products

Giving your pregnancy products a little bit of TLC helps them stay in great condition, so they can support you longer. Follow the manufacturer's care instructions for fabrics, pillows and wearable items, and store skincare products in a cool, dry place with lids secured after use.

If you're using support bands or pillows regularly, check them every so often for signs of wear. Wash removable covers regularly to keep them fresh and ready for everyday use.

Why Choose DUE Pregnancy Products at The Memo?

Pregnancy brings plenty of changes, and having the right items within reach can make a huge difference. Our range of DUE baby products has been chosen with mums in mind, giving you helpful tools and aids to help you settle into life with your growing family.

  • Soft clothing, supportive pillows, and pregnancy care that provide comfort as your body changes.
  • Gentle fabrics and carefully selected ingredients that are kind to skin during pregnancy and after birth.
  • Simple, understated colours and silhouettes that fit naturally into your wardrobe and home.
  • An Australian brand focused on mums, with products that reflect the changing needs of pregnancy, birth and the months that follow.

At The Memo, we offer DUE pregnancy products in Australia, along with practical advice to help you prepare for parent life. Planning ahead? Our pregnancy list is a helpful place to start. Orders placed before 12pm AEST, Monday to Friday, are typically dispatched the same day. Enjoy free standard delivery for orders over $199, flexible payment options with AfterPay, and 30-day returns* and exchanges.

FAQs

Are DUE pregnancy products only for pregnancy?

Not at all. While many DUE products are made to support you during pregnancy, several continue to be useful postpartum. Pregnancy pillows, comfortable clothing and skincare products can remain part of your routine as you adjust to life with your baby.

 

When should I start using a pregnancy pillow?

There's no set time. Many mums start using a pregnancy pillow once sleeping becomes less comfortable, while others enjoy the extra support much earlier. It really depends on what feels right for your body.

 

Can I wear a belly band throughout my pregnancy?

A belly band can be worn as your bump grows, provided it feels comfortable and is used according to the manufacturer's guidance. Many mums find the extra support helpful during walks, errands or longer periods on their feet.