We love Juem bras because they’ve been created with the philosophy that even while breastfeeding, you should still feel comfortable without sacrificing your aesthetic- so you can recognise the same woman you were in lingerie prior to becoming a mother. This beautifully soft, scallop shaped bra by Juem is designed to fit like a normal bra.
The Ray Bra has been designed for comfort in mind. Made from soft GOTS certified organic cotton ribbed elastane. A modern approach on the traditional maternity style, the minimalistic chic design features a tortoise shell colour button at the top of the frame for easy unfastening. It has a wide back for extra support, soft cotton for maximum stretch to allow fluctuation through feeding, as well as room for breast pads. Just a beautiful, hard working, feel good bra, that you know you deserve. Comes in black and flowers print, they can also be paired with Juem briefs for a complete cosy look.